Case Study
Media Marketing
Overview
A Social Presence That Never Goes Quiet
A boutique founder knew her audience lived on social — but posting happened in bursts between everything else. Taskwren assigned a marketing assistant to build the calendar, draft in her voice, schedule a month ahead and keep the comments warm.
Three months later every channel posts five days a week, launches have a rollout plan instead of a scramble, and the founder approves it all in one thirty-minute sitting.
How We Did It
Challenge, Approach, Outcome
The challengeBursty posting, silent launches and a comments section full of unanswered questions from warm buyers.
The approachA monthly content pillar plan, batch drafting in the founder's voice, scheduled publishing and daily engagement rounds with lead flagging.
The outcomePosting went from sporadic to five days a week, engagement doubled in a quarter, and launch weeks now follow a written rollout.
Deliverables
What the Assistant Owns Weekly
- Monthly content calendar with captions and visuals
- Scheduled publishing across all active channels
- Daily engagement with warm-lead flagging
- Monthly growth report with next-month direction