The cheapest assistant is rarely the cheapest outcome. When you compare support plans, look past the hourly rate at what actually moves your week: response time, reporting, backup cover and who owns quality when something goes wrong.

A starter plan suits a founder testing delegation. A growth plan with a named, dedicated assistant pays for itself the first time a launch week stays calm. Full-scale plans make sense when coordination itself has become your full-time job.

Ask every provider the same three questions: who exactly will do my work, how do I see progress, and what happens on their day off?